Diggity Marketing Blog: SEO Testing Results & Case Studies

Major changes have come down for all types of online marketing in the last month. There are big changes to search, AI, video marketing, and more. You’ll need to know what happened to stay competitive, and you can find out here.

First, you’ll learn how Google has defined low-effort content ahead of future enforcement actions, see how backlinks get targeted in a new study, and get insights into one of Google’s biggest ranking secrets.

Next, recent leaks have pointed toward a hidden “Content Score,” and you’ll learn how it may be affecting you. There’s also a deep dive into the microsites that seem to be dominating search. Read more »

Welcome back to another big roundup of the latest news in online marketing. I’ve pulled together some of the biggest headlines from the last month, covering SEO, LLMs, paid ads, social media marketing, and more, and there’s plenty here that you shouldn’t miss.

In the top stories for the month, you’ll find out what happened with the latest Spam Update and how publishers are responding. Next, a top SEO argues you’ve been lied to about AI content (and has data to prove it), and another has discovered a trick for building out AI directories.

There’s plenty more news after that. OpenAI has made a major announcement about its paid ads, with many clues about the future. Then, you’ll learn a technique for reviving a dead website and get some tips for mastering Facebook’s updated Ads Manager. Read more »

AI continues to drive major changes in online marketing, and it’s behind many of the top industry stories you’ll learn about this month.

In the top stories of the month, you’ll learn why some marketers are saying the internet is “banning” Google. Then you’ll find out how YouTube just altered its monetization, and what happens when AI Agents are allowed to run wild on an SEO strategy.

After that, you’ll learn about Google’s latest spam update and the impact it had on a popular type of content. You’ll also learn why YouTube no longer counts views in the same way, and what that means for your video marketing efforts. Read more »

The last few weeks have been big for search, paid advertising, and all forms of online marketing. You need to keep up to stay competitive, and we’ve got all the insights you need.

In our top pieces for the month, you’ll build a foundation for “AEO” success in less than 20 minutes. Then, you’ll learn about everything that changed in Google Ads’ new bidding update and find out why Google may be deleting your reviews even if they’re legit.

After that, you’ll get an update on how many clicks AI features are sending to sites, learn how ChatGPT’s fan-out queries have been evolving, and see the results of testing all of Instagram’s monetization features. Read more »

Stay ahead of the pack with the latest news on every kind of online marketing. Here, you’ll find all the latest stories you shouldn’t miss from late June and early July.

First, you’ll learn how one marketer taught AI to recommend any brand. Then, you’ll learn how some affiliate sites are surviving and even thriving after being crushed by Google and what sites are being targeted by June’s brutal Spam Update.

After that, you’ll get insider knowledge about YouTube’s algorithm, review a new AI ad agent announcement from Google, and explore the latest AI search loophole and whether it really works. Read more »

Online marketing has changed more in just the last few weeks than it has in some entire years. You need to catch up on the changes being announced by some of the biggest players in search, LLM, and video marketing, and you can find all the headlines here.

In the top stories of the month, you’ll learn about Google’s declaration of the new era of AI search, and get some reactions from the search community about it. You’ll also find out about ChatGPT’s leaked ad plan.

Google isn’t alone, as the next set of stories proves. YouTube’s big AI update arrived as well, and Google Ads is also dropping its own huge announcement about AI integrations. Read more »

It’s another roundup you can miss as AI marches forward and Google begins to remake its entire search product. We’ve gathered the headlines from the last month that you’ll need to stay up-to-date and ahead of the competition.

First, you’ll learn about Google’s big new ad update, take a deep dive into how Discover could be your source for millions of clicks, and get some fresh insider insights from Google’s head of Search on building in a World of AI.

Next, you’ll explore the neuroscience of addictive storytelling, examine whether Reddit is the key to building AI search visibility, and get inside one marketer’s experience with building better meta ads through many mistakes. Read more »

Catch up on all the biggest stories in online marketing in this latest edition of our roundup covering late March and beyond. You’ll get fresh news from SEO and AI to PPC, social media, and video marketing.

In the top stories from last month, you’ll learn about the outcome of the last big core and spam updates. You’ll also get an analysis of how AI is killing Google ads, and an expert’s breakdown of how one piece of video marketing content was engineered to earn over $200,000.

Next, you’ll learn about Google’s alleged “crackdown” on SEO, and a veteran SEO’s take on what he would do if he had to start all over again, and what you can do about Google’s dead call button. Read more »

First, the latest big core update has finished rolling out, and you’ll learn about everything that changed. Then, you’ll get a long breakdown of why SEO feels harder now, and fresh data on how well ChatGPT traffic converts.

In the next set of stories, you’ll learn what happened when one team outsourced all of its marketing to AI. You’ll also get data on how search is being remonitized, and discover why some analysts think the social media era of marketing is at its end.

At the end, you’ll get new insights from marketing pros covering, including theories on what hurts your visibility in AI results, and speculation on why Google may be intentionally wiping out top-of-funnel sites.Read More »Diggity Marketing News Roundup – March 2026 Read more »